Introduction to Digital Governance: A Four-Step Approach
This course introduces a simple, four-step approach to drive online marketing and communication activities and to help companies address the rapidly evolving value + risk equations.
In the current medical device industry, control over digital activities, including social media, is paramount to avoiding fines and maximizing commercial opportunities.
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Upon successfully completing this course, learners will be able to:
- Comprehend new approaches to helping organizations gain control of their digital activities
- Recognize the importance of reducing risk and increasing the value of digital programs
- Identify potential gaps in an organization’s digital governance
- Foster greater digital engagement within an organization
Professionals in the compliance, legal, marketing, product development and management, communications, regulatory affairs, quality assurance, human resources, or training and development fields, and professionals considering using online tools to inform target audiences of their company, increase internal or external engagement, or promote products while maintaining proper control of these activities are all encouraged to enroll in this course.
There is no prerequisite knowledge required for this course; all areas of expertise are welcome.